As an affiliate marketer, you will often find yourself looking for new ways to get better sales rates via your websites or digital marketing campaigns. Knowing how to reach this specific goal is an understanding that comes after much trial and error, and we are here to help you cut right through that jungle with our expert-approved hacks.
Discover the 6 methods that will make your sales rates skyrocket!
- Reduce Your Website’s Bounce Rate
- Add a Live Chat
- Eliminate Unnecessary Distractions
- Acknowledge Any Tension Factors
- Optimize for Mobile Marketing
- Add Real Testimonials
Reduce Your Website’s Bounce Rate
A high bounce rate on a website indicates a poor interaction between the affiliate marketing lead and the platform. If a lead hurriedly leaves your website, it could mean something is not functioning correctly. Perhaps, your website’s loading times are incredibly slow due to heavy images, or your UI/UX is not up to par.
Use heatmaps to figure out where your users might be hitting the Go Back button and fix anything that is not maintaining the standards of your website. This means uploading high-quality images no heavier than 100KB, A/B testing affiliate campaigns, and improving your website’s user experience.
Add a Live Chat
If you can, adding a live chat to your website or affiliate campaigns can be a make-or-break kind of thing when it comes to your conversion rates. Making yourself available to your potential clients can create that first spark if they are hesitant to join your services, and having an actual person to talk to can help them feel more comfortable.
If you cannot be present yourself to answer your affiliate leads’ questions, you can hire employees on Fiverr for reasonably low prices. Though it is not quite the same as having you, the campaign owner, respond, it is better than leaving their inquiries unanswered and losing sales.
Eliminate Unnecessary Distractions
You may be tempted to create something completely over the top, showing loud colors and info jumping out on your target audience right, left, and center. That vision, however, might be working against your best interest.
Whether we are discussing your website, social media platforms, or digital marketing campaigns, a clean layout goes the distance. Have a clear client journey set up, where your leads are guided through each section while fully understanding the process. As a result, your conversion rates and player value will be much higher.
Acknowledge Any Tension Factors
There are many stress factors surrounding any financial decision, and these predicaments are abundant when dealing with digital marketing ventures. Numerous affiliate websites tend to ignore them and simply and aggressively pump how incredible their offers are. While they may offer unique opportunities, there is still a need to address any possible issues.
Present your clients with comprehensive information on why your offer is top-tier and address common issues with straightforward solutions. When you show that you are aware of issues and know how to avoid or solve them, your clientele is more inclined to trust you with their personal information and finances.
Optimize for Mobile Marketing
There are many stress factors surrounding any financial decision, and these predicaments are abundant when dealing with digital marketing ventures. Numerous affiliate websites tend to ignore them and simply and aggressively pump how incredible their offers are. While they may offer unique opportunities, there is still a need to address any possible issues.
Present your clients with comprehensive information on why your offer is top-tier and address common issues with straightforward solutions. When you show that you are aware of issues and know how to avoid or solve them, your clientele is more inclined to trust you with their personal information and finances.
Add Real Testimonials
Reviews from actual clients regarding your products or services can significantly boost your sales rates. Potential affiliate marketing leads often search for the experiences your existing clients had with your services. People speaking highly of your business can help convert leads better than most successful campaigns online.
This statement should come as no surprise.
Even people who are self-diagnosed lone wolves still want the reassurance that they can trust your business. This is true not only for affiliate marketing but for anything requiring payments. The better reviews, the more likely are those leads to convert into loyal clients.
Read more of ROI Collective’s expert-approved how-to and advanced guides to affiliate marketing success here!